Digital Marketing Specialist

Company

Velox Networks Pte Ltd is a Singapore-based cloud-based VoIP telephony vendor offering fully featured high-end PBX functionality, including voicemail-to-email, call recording, Groups, Auto Attendant, Fax, Cost Centers, and much more, with zero capital investment. Velox Networks is licensed by the Infocomm Media Development Authority of Singapore to provide fixed-line VoIP service in Singapore.

Main Role and Responsibilities

ü  Working Hours: 9:00 AM to 6:00 PM Philippines Time, Monday to Friday

ü  Digital Marketing Strategy and Execution

·         Develop and execute digital marketing initiatives to increase brand awareness, website traffic, lead generation, and customer engagement.

·         Support the planning, implementation, and optimization of integrated marketing campaigns across multiple digital channels.

·         Collaborate with management and sales teams to align marketing activities with business objectives and revenue goals.

ü  Content Creation and Management

·         Create content for websites, blogs, case studies, landing pages, email campaigns, social media, presentations, brochures, and sales materials.

·         Create graphics, infographics, and short-form videos.

·         Manage content calendars and publication schedules.

ü  Social Media Management

·         Manage LinkedIn, Facebook, YouTube, and other relevant platforms.

·         Plan, schedule, publish, and monitor content.

·         Track and report on performance metrics.

ü  Website Management and Marketing Automation

·         Manage and maintain the company website.

·         Create, update, and maintain landing pages, forms, and lead capture mechanisms.

·         Manage marketing automation workflows and email campaigns.

·         Support CRM administration and integrations.

ü  Search Engine Optimization (SEO)

·         Perform keyword research and competitor analysis.

·         Implement SEO best practices across website content and landing pages.

·         Monitor rankings, organic traffic, and search performance.

ü  Analytics and Performance Reporting

·         Monitor website traffic and campaign performance using Google Analytics and related tools.

·         Track KPIs and provide regular reports.

·         Analyze marketing data and recommend improvements.

ü  Marketing Technology and Continuous Improvement

·         Maintain and optimize marketing technology platforms and tools.

·         Recommend new technologies and marketing strategies.

Requirements

ü  Academic and Certification

·         Degree in Marketing, Communications, Business, IT, Multimedia Arts, or related disciplines.

·         Digital Marketing, SEO, Google Analytics, Google Ads, Meta, or related certifications are advantageous.

ü  Work Experience and Skills

·         3 to 5 years of experience in digital marketing or related fields.

·         Excellent written and verbal communication skills.

·         Strong content writing, editing, and storytelling abilities.

·         Experience with WordPress, Bricks Builder, or similar platforms.

·         Strong knowledge of SEO, Google Analytics 4, and Google Search Console.

·         Proficiency with Canva and video editing tools.

·         Experience with email marketing, CRM systems, and marketing automation.

·         Understanding of CRO, UX, Google Tag Manager, and reporting dashboards.

·         Experience in B2B technology, SaaS, telecommunications, or related industries is highly advantageous.

ü  Qualities and Behavioral Traits

·         Creative with strong analytical and problem-solving abilities.

·         Highly organized with excellent attention to detail.

·         Self-motivated and capable of working independently with minimal supervision

·         Able to manage multiple projects and deadlines.

·         Strong communication and collaboration skills.

·         Able to interact at all management levels.

·         Professional, punctual, and accountable.

·         Committed to continuous learning and improvement.

Benefits:

   Location: Work from the comforts of your home 

   Schedule: Monday to Friday, 9 am to 6 pm

   Paid time-off: 10 days per year

   Bonuses: Performance-based increase/bonus, career progression

   HMO after a year

Other benefits:

   Medical Leave Benefit

   Company-Sponsored Outings

   Equipment Maintenance Allowance