Digital Marketing Specialist

Cebu, Cebu, Philippines, Philippines

Main Role and Responsibilities

·         Plan, manage and execute digital advertising and social media campaigns

·         Setup, manage and monitor online ad campaigns on Google, Facebook, Instagram, Linkedin, etc

·         Prepare interim and post campaign reports

·         Analyse digital campaign results, identify insights and make appropriate recommendations to improve performance​

·         Prepare media schedules, budget tracking and billing

Requirements

·         A Degree, preferably in communications, digital marketing, advertising or media-related courses

·         Experience in email marketing, social media marketing, lead nurturing, marketing automation, and/or web analytics in B2B environment

·         Experience in setting up tracking to goal conversion in Google Analytics to track ad campaign performance

·         Familiar with social listening and analytic tools such as Google Analytics, Facebook Insights, etc

·         Excellent communicator and creative thinker and able to write and present performance-driven digital marketing campaign plans

·         Able to work independently, and collaborate well with external partners when necessary

·         Always in trend with the latest technology and audience behavior in digital communications

·         Excellent English written and oral communication skills.

Benefits:

•      Location: Work at the comforts of your home 
•      Schedule: Monday to Friday, 9am to 6pm
•      Paid time-off: 10 days per year
•      HMO Benefit (after a year)
  
•      Annual Physical Exam
•      Training and Development
•      Bonuses: Christmas Bonus, performance-based increase/bonus, career progression
•      Medical Leave Benefit
•      Company Sponsored Outings